Advertising activities in the course of ICE Hockey League | ICE Hockey League Young Stars League & ICE Hockey League Juniors League league play are governed by the GameBook for each season. Existing or future ICE Hockey League | ICE Hockey League Young Stars League & ICE Hockey League Juniors League sponsorship agreements are to be considered an integral part of the GameBook. Non-compliance / violations of these leaguewide obligations to sponsors will be penalized in accordance with the ICE Hockey League | ICE Hockey League Young Stars League & ICE Hockey League Juniors League penalty catalog (GameBook | Part I | Appendix C).